Placing the choice in the customers' hands

Placing the choice in the customers' hands

Creating a dream home at the click of a mouse

Every family has different needs ranging from space to security and different budgets. To address this particular requirement, Viridian RED (earlier known as Spire) conceived Flexi Homes that places the choice in the customers’ hands by allowing them to customise their living spaces to best suit their needs and budgets.

Customers were invited to actually design their homes by sharing the type of specifications/layouts and interiors for rooms, kitchen, bathrooms and overall look and feel with the Viridian RED designers; or providing five options in a single segment to choose their dream house according to their own preference. We translated this concept online with a product called Flexihomes Tool.

The tool not only allowed potential clients to make their choices at home at leisure but also to browse through a range of choices, save time by integrating all the choices in one click, to visualise the dream home online, and receive a quick response online.